Inspiring the Future Consumer through Visual Storytelling


Inspiring the Future Consumer through Visual Storytelling Webinar

Thursday 28 April 2022
Thailand, Vietnam 2pm | Malaysia 3pm

The past 2 years have been a time of change and shifting consumer priorities. Economic shifts, COVID‑19, and border closures have meant brands across Asia‑Pacific must continually adapt to remain relevant.

Throughout this time of ongoing change, how can you maintain authentic relationships with your customers? How can you ensure your brand cuts through the crowded visual landscape and delivers an impactful message?

Join Kate Rourke, Head of Creative Insights (APAC) at Getty Images as she delves into our latest Visual GPS research on the APAC consumer.

Topics to be discussed:

  • How major economic shifts have impacted visuals, with recommendations for the future
  • The effect of COVID‑19 on consumers and what’s driving their decision making
  • What visuals the APAC consumer responds to and what they want to see
  • Opportunities and recommendations for your visual strategy

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MAT Team

Marketing Association of Thailand

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